Journal

Stick to your values.

Our Standards live at the front door, not the closet. It’s the go-to. The must have. Styles so fundamental to us here, we carry them – always: the Baja Slip On Standard, the Westwood Tennis Shoe Standard, the Hermosa Plimsoll Standard.

Why so important? They represent our core values: a true celebration of the youthful American spirit. In a world full of discovery and a future full of optimism. The Standard is the perfect way to feel comfortable in your own skin — to be authentic.

We’ve just made all our Standards available at the new selling price of $78. Talk about sticking with your values.

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