Careers: Store Manager - Mill Valley, CA

Job title: Store Manager 

Function: Retail 

Location: SeaVees – Mill Valley, CA (Opening Soon!)

Job Type: Full-Time/Exempt  

To apply for this role, please send your resume and cover letter to


About Pentland: 

Building a family of brands, for the world to love, generation after generation.  

We are Pentland Brands, a global family business bringing some of the most loved active and footwear brands to millions of people around the world. 


We own Speedo, Berghaus, Canterbury of New Zealand, Endura, Mitre, ellesse, Boxfresh, SeaVees, KangaROOS and Red or Dead. We’re the global licensee for Karen Millen footwear and Kickers in the UK.  We also have a joint venture partnership for Lacoste footwear. 


All our brands have their own unique identities and every one of them is powered by Pentland. We have more than 1,400 employees worldwide and we’re always on the lookout for talented, enthusiastic people to help shape our future.  


We celebrate differences and give everyone the freedom to innovate and develop, be it through creative working environments or learning opportunities. Our brands are there in the moments that matter - being there for more people, in more of those moments, drives everything we do.  


At Pentland, we’re guided by four principles, we use these to make sure we’re not only doing a great job, but we’re doing it in the right way: 


  • Success is a team game 
  • With clarity and courage 
  • Better as standard 
  • In good conscience 


To find out more go to or follow @pentlandbrands on Twitter, LinkedIn, Instagram or Facebook.   

The role you’d play: 


The Store Manager is responsible for overseeing the operational execution of the retail store, maintaining excellent product knowledge; ensures the highest levels of customer experience; demonstrates ability to meet sales and metric goals; drives profitable top-line sales growth and coaches store associates to consistently provide customers with an exceptional shopping experience. 


Responsible for: 


  • Continually ensure the store is fully stocked of all product categories according to current stock available. 
  • Monitor performance of product per category ensuring the available floor space is utilized to full potential to deliver agreed budgets. 
  • Constantly assess the effectiveness of internal layouts and displays, actively striving to improve sales via product layout, grouping and internal/external display. 
  • Minimize shrinkage including theft.        
  • Ensure staffing levels of the store are maintained, but cost effective based on footfall estimations. 
  • Realize the strengths and development needs of all retail staff ensuring their personal requirements are met, in line with company objectives. 
  • Ensure all deliveries are unpacked, checked off against the order correctly before displaying. 
  • Liaise with the Marketing team to ensure POS and activities within the store are in line with Marketing strategy. 
  • Ensure all new members of the team are inducted in line with store procedures. 
  • Liaise with SeaVees Inc. Retail training team to ensure all staff receive full product training each season maintaining the highest level of product knowledge. 
  • Holding staff records to ensure PDR’s and reviews are carried out and acted upon. 
  • Ensure all staff are working to Company standards in line with Company Policy and Procedures ie, dress code, professional conduct etc.   
  • Ensure a consistently high standard of customer service level is maintained within the store at all times. 
  • Implement and enforce SeaVees Inc. customer service/returns policies. 
  • Oversee store clienteling program. 
  • Ensure all areas of the store are secure. 
  • Ensure all monies are secure and banked weekly. 
  • Ensure all weekly, monthly, 6 monthly and yearly administration is carried out on time.  ie. Best sales, best sellers, sales reports. 
  • Ensure SeaVees Inc. reports issued by Merchandising are utilized consistently. 
  • Ensure the store is kept clean and tidy through good housekeeping and safe working practices, in line with Company Health & Safety policy. 
  • Ensure all staff are trained in Health & Safety. 
  • Act as Lead Key holder to the site ensuring security is maintained at all times. 
  • Ensure the store reflects the company brand values. 
  • Carry out additional duties when and where necessary within the defined levels of responsibility and accountability for their role 
  • Maintain seasonal alignment with SeaVees strategic initiatives and goals 
  • Monitor store performance and think creatively to help stores hit and exceed KPI goals. 
  • To carry out additional duties when and where necessary within the defined levels of responsibility and accountability for their role 
  • Partner with Events & Planning team to host events 1-2/month 


The must haves: 


  • Store and team management, as well as launch experience in retail. 
  • Customer-obsessed with a strong floor presence and a passion for footwear. 
  • Alignment with SeaVees mission and team values, including a growth mindset, general scrappiness, and an adventurous spirit. 
  • Uphold high standards of customer service. 
  • Detail-oriented with excellent written, oral, analytical, and written and verbal communication skills. 
  • Ability to effectively communicate strategies, goals, guidelines, and feedback across multiple departments. 
  • Strong leadership skills and ability to coach, motivate and inspire our store team. 
  • Strong attention to detail and high organizational and project management skills. 
  • Confident working independently in a fast-paced environment. 
  • Strong merchandising skills with the ability to translate our online commerce to a store setting.  


Needs to be: 


  • Ability to learn and apply new knowledge to various situations 
  • Ability to translate policy and procedure within the team 
  • Strong communication, planning and organization skills 
  • Ability to operate flexibly in a fast moving and demanding environment where strong team player attributes are essential 
  • Proactive problem solver with strong numeracy and literacy skills 
  • Commercially focused with strong selling skills, delivered through excellent customer service  
  • Customer driven 


This job description is not exhaustive, and you may be required to carry out other duties as requested. 

To apply for this role, please send your resume and cover letter to